Audit

Estimated time to audit your channels and content: 4 - 8 Hours

Audit your content and channels to shape your strategy and execution plan. (

What is an audit?

An audit is where we dig deeper into the channels and content your department manages in order to understand how you're currently executing your strategy.

Channels are defined as your different social media platforms, such as Facebook, Instagram, Whatsapp, Twitter, YouTube, Snapchat, Nation Builder, Reddit and any other different platform where you've decided to publish.

Content is the status updates, tweets, stories, or posts across your social media channels in text, image, or video mediums.

We will review the following:

  • What are your goals?

  • How is the channel and content performing?

  • What are the benchmarks?

How are you going to audit channels and content?

There are a number of different tools that help to audit your existing content across all social media channels. These services:

  • Hootsuite

  • Sprout Social

  • Sprinklr

  • Social Bakers

  • Talk Walker

  • Tubular Labs

  • Shareablee

  • Brandswatch

  • and many others

If you're interested in one of the above tools, we can help train your team or, if not, we can show you how to use the native tools across Facebook, Instagram, YouTube, Twitter, etc. to assess your channel and content strategy.

Our objective is to help you create a successful strategy through analyzing all your channels and content.

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