Career Landing Pages

Site where companies post open roles, providing job seekers with information about vacancies, the application process, and insights into the company culture.

Value of a Career Landing Page

An effective career landing page or recruitment-focused portal can draw attention to specific high profile roles that may otherwise get buried in a central careers site.

On many central government job openings sites, searching for a specific role or a specific org can be challenging, often requiring a keyword search or to select a role category that may not align with the candidate’s expectations for job title naming conventions. This poses a challenge for candidates new to government service who are unfamiliar with the specific terminology used in the job postings.

Examples

The following are examples of career portals utilized by different government organizations:

• Boston Department of Innovation and Technology

• Commonwealth Office of Digital Experience (CODE PA)

• Technology Transformation Services (GSA)

Open role featured on the Boston Digital Services portal

Recommendations for Building a Career Page

• Use plain language to keep the copy clear and concise

• Address frequently asked questions like location and remote work flexibility

• Make sure the site is mobile friendly