Toolkit Walkthrough

Communication and content development teams at local and state governments vary in their COVID-19 communications response strategy to vaccinations and testing.

Answering the questions below will help you and your team understand how you can best use this toolkit:

Have you integrated health equity best practices into your COVID-19 digital communication such as on your organization's website, mobile, marketing, and social media campaigns?

• If yes, do you have a health equity task force or Diversity, Equity, and Inclusion (DEI) committee to support you in developing equitable COVID-19 communication?

  • If yes, start at Checklists and Website Template

  • If no, start at Resident Personas

• If you have not made any decisions about health equity yet, start with Health Equity Framework Overview.